Full-time Email Us Marketing Manager - Mandarin Speaking

at Hcm Nexus Consulting Inc. in Metro Manila

Job Overview

A Marketing Manager is responsible for developing, implementing and executing strategic marketing plans for an entire organization in order to attract potential customers and retain existing ones.

Duties and responsibilities

• Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
• Deploy successful marketing campaigns and own their implementation from ideation to execution
• Develop a coherent strategy to take our brand image both locally and internationally
• Event Management: In-charge on the events and shows that the company will exhibit
(e.g. G2E, ICE, etc.), from conception to completion
• Experiment with a variety of organic and paid acquisition channels – content creation, content curation, pay per click campaigns, publicity, social media, lead generation campaigns, copywriting, performance analysis, and much more
• Produce valuable and engaging content for our website and blog that attracts and converts our target groups
• Build strategic relationships and partner with key industry players, agencies and vendors
• Be in charge of marketing budget and allocate/invest funds wisely
• Measure and report performance of marketing campaigns, gain insight and assess against goals

Qualifications

• Required to live in Manila, Philippines
• Bachelor’s Degree in marketing or a related field
• Required language(s): English and Chinese (Mandarin) both in written and oral
• Demonstrable experience in marketing together with the potential and attitude to learn
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
• Solid knowledge of website analytics tools
• Knowledge of gaming industry is a plus
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
• Good taste, a sense of aesthetics and a love for great copy and witty communication
• Up-to-date with the latest trends and best practices in online marketing and measurement


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Published at Oct 24, 2018
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