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Full-time Email Us Brand Executive| Wines And Spirits | Urgent!!!

at Aspiree in Pasay City

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This exciting marketing role, working on internationally renowned spirits and wine brands, requires a dynamic Brand Executive who delivers business priorities through solid planning, project management and execution. Incumbent must be a passionate self-starter who are consumer centric and can demonstrate exceptional excellence whilst developing and applying their planning, analytical and digital capabilities.

Principal Responsibilities:

Planning:Works with key internal and external stakeholders to develop and deliver short and long term brand plans based on identified market insights.

Project Management:Ensures that all elements of the brand plans (which will include above the line, below the line, and trade marketing initiatives) are executed impact fully, on time, within budget and in accordance guidelines and targeting priorities. Oversees the implementation of individual brand initiatives, providing creative and practical input to optimize investment and impact across touch points.

Analysis and Reporting: Supports the brand review process by evaluating, analyzing and reporting key marketing metrics with a view to strengthening and optimizing the marketing plan and activities for the future. Also provides support for the management of marketing budget.

Collaboration: Works closely with cross functional teams fostering and building strong business relationships in order to deliver brand targets. These teams include but are not limited to:

• Global brand owners • Agencies • Trade marketing • Finance • Sales • Distributor teams • Key customers
Digital:Must be digital first in thinking. Should have a solid understanding of digital touchpoints and how they can be leveraged to optimize engagement with the key target audience.
Brand Advocacy:Demonstrates passion and energy as an advocate internally (presentations, sales meetings, etc.) and externally (in front of key customers, events etc.). Leverages excellent presentation and story-telling skills.

Required Education, Skills, and Qualifications

Marketing or business related degree
– Minimum 2+ years relevant experience

– Excellent presentation skills
– English fluency
– Good command of MS office (especially Excel and Power point)

– Relevant experience in FMCG & Lifestyle categories an advantage

Personal and behavioral skills:
– Entrepreneurial mindset, resourceful, and proactive

– Driven and a self-starter

– Sound critical thinking and analytical skills
– Organized, with a strong results orientation
– A team player with an adaptive mindset
– Strong communicator and collaborator

– Positive attitude Functional Competencies

– Insights Application

– Creativity

– Activation Planning

– Results Orientation

– Project Management

– Activation Implementation

– Digital Acumen


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Published at Mar 07, 2019
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