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Full-time Email Us On Premise Executive

at Aspiree Inc. in Metro Manila

Job Summary:
The On Premise Executive’s overall responsibility is to support achievement of sales objectives by building and updating the on trade universe to facilitate increased distribution with a focus on relevant priority brands, establish strong working relationships with the national distributor on premise team and key on trade partners so as to maximize presence and visibility of Pernod Ricard brands and to optimize investment.
Key Responsibilities and Job-Related Characteristics:
– Support the Sales Manager in building plans to deliver against sales objectives.
– Lead the development and maintenance of the on trade outlet database with a focus on hotels, restaurants and high-end bars.
– Develop and follow an efficient calling cycle with national distributor on premise team.
– Maximize distribution and stock pressure in target outlets.
– Establish sustainable relationship with key customers
– Monitor visibility and ensure stand out with a focus on key accounts.
– Coordinate with Marketing and Trade Marketing teams to develop targeted and cost effective promotional and visibility tools.
– Conduct regular alignment meetings with the national distributor sales, marketing, trade marketing teams and promotional teams to effectively communicate product updates, new strategies and business development programs.
– Ensure that commercial and/or brand building objectives are fully leveraged in all existing contracted/supported accounts and spend are optimized
– Conduct product training with key stakeholders.
– Monitor and report key market trends and propose actions.
– Track pricing and highlight anomalies as part of the global pricing tool.
– Monitor and report Grey Market Activity (GMA) in market.
– Meet weekly/monthly reporting requirements: Competitors trade activities, on premise price surveys, modern on trade depletion reports (contracted/supported outlets).
– Ensure compliance with Sustainability and Responsibility guidelines
DRAFT
Knowledge and Skills Requirements:
– College graduate
– Minimum 2+ years relevant experience – Strong persuasive and negotiation skills with the ability to build rapport and develop good working relationships – Good presentation skills – Driven and self-motivated – Positive attitude – Passion for wine & spirits is a must
– English fluency
– Good command of MS office – Relevant experience in Wine and Spirits industry or FMCG an advantage – Full, clean driving license


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Published at Jun 07, 2019
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